Since we began in 2013, our mission has remained the same.
Improve the lives of our customers by providing a better lending option.
LASER FOCUS ON INNOVATION
RESEARCH DRIVEN MANAGEMENT
THE CUSTOMER IS OUR OBSESSION

History

Frustrated with companies offering poor products, and having seen firsthand the effects that high interest rates, hidden fees, and inaccessible credit lines have on individuals and families, founder and CEO saw an opportunity to change the financial services industry. In 2013, Travis and a talented team of finance experts launched a small, lending company.

Innovation

The more we’ve learned about the payday loan industry, the more determined we’ve become to change the way consumers borrow money. This has pushed us to create more innovative and affordable borrowing solutions. Not surprisingly, in only a few short years we’ve grown. With support from the Utah community, we’re making waves in the financial services industry.

Why

We take our promise to improve the lives of our customers seriously. Because of that, we’re continually working to expand our products to meet the demands of our ever growing customer base. By using simple values long lost in the industry, and pairing them with technology and expertise, we’ve developed several new products we plan to launch this year.

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